Vicky Lay - The Importance of Empathy, and the Artesian Approach to Impact Investing by Good Future

On the podcast today I’m speaking with Vicky Lay. Vicky is a partner and Head of Impact at Artesian Alternative Investments. She’s been a central architect of the firm’s embracing, of their impact potential, and she’s engaged with the startups they invest in. You see, Vicky was a founder herself, she knows the heartache of the valley-of-death, and the thrill of securing funding.

And it’s that skillset that she applies to mentoring founders, to helping them see their own potential, and to ditching their limiting beliefs.
Artesian are specialist investors in two broad areas: fixed income and venture capital, and of course these are two asset classes that are ideally suited to an impact approach. Vicky explained some of the nuance of their strategies, as well as how they’ve managed to engage with institutional investors like super funds.

I also took the opportunity to dig a little deeper into the mindset that Vicky brings to impact investing, and there’s a really valuable section in there where Vicky maps out a key piece of advice that she offers to her CEO coaching clients to help them push past imposter syndrome and perform at their peak.

You can get all the show notes on my website at www.Johntreadgold.com

Also, you can leave me a review on Apple Podcasts, because that’s the best way to get the show out to more people.

Enjoy!