Connecting the Dots Between For-Profit and Nonprofit Marketing by Go Beyond Fundraising: The Podcast for Nonprofits published on 2019-08-28T19:10:50Z On today's episode Jessica Fewless, VP of Customer Experience at Demandbase, talks to us about the hot new trend on the marketing frontier: Account Based Marketing(ABM). How can it be applied to the fundraising world? How have other organizations been successful with ABM? Tune in to learn more about correlations between the nonprofit marketing world and for-profit marketing practices. Genre Business
