Phil Belleville Phil Belleville Sioux Falls 4 Important Tips For Search Engine Optimization Today Use Long-Tail Keywords that Have Even More Material Virtually 70% of all Google searches are covered by long-tail keyword phrases. Furthermore, a research done by Ahrefs reveals that a lot of the Google searches consist of greater than 3 words. This shows that long-tail search phrases attract more top quality traffic to a website as compared with short keyword phrases. Why is it crucial to write long-form material? Longer web content tends to be much more imaginative, and also include added information. It can have images, video material and infographics, among others. It strikes the rate of interest of individuals that share content with others on different social media sites in which they have an account. In addition, longer content makes it possible for people to target long-tail keyword phrases in a much more efficient means. It is amongst the best approaches to consider.