The Potential Principle with Mark Sanborn by The Remarkable Leadership Podcast published on 2017-09-20T14:52:47Z Improvement is not linear. We get better and we hit a plateau. Further, it becomes difficult to find the resources to help us get better. Mark Sanborn, president of Sanborn &amp; Associates, Inc., an idea studio dedicated to developing leaders in business and in life and author joins Kevin to discuss potential and results. His latest book, The Potential Principle, focuses on closing the gap between how good you are now and how good you can be.