Sometimes a change of scenery is better than a vacation. This is something The Movement Fam took literally. These Melbourne, Australia natives sold practically everything they owned in 2010 and moved themselves to Toronto, Canada in search of the dream – sharing their soulful Hip Hop music with the world. The Movement Fam is essentially a collective, a conglomerate of two acts: MCs Cee and Notion. These two are brothers on stage and in real life, and they draw from the large catalogue of material from both acts; taking turns at the foot of the stage and backing each other up along the way. Just like family.
Cee displays the lyrical finesse of a young Kanye West and the whip-smart conscious style of Common, while Notion‘s rhyming style is darker and more complex, seemingly wringing rhythm from the tales he tells in song in the style of J. Cole and Talib Kweli. On stage the duo are a teeming mass of energy, feeding off one another in a synthesis of style and sound. Their divergent blend of soul and Hip Hop, along with their blatant use of Australian slang and colloquialisms (read: the c-word), truly causes folks to stop and pay attention.
The Movement Fam does not engage in diffuse theatrics in their writing. The music allows practically unfettered access into the lives of Cee and Notion with no filters. They rap what they live, and they live what they rap. It is this essential element of humanity that attracted the brothers to music in the first place, and continues to drive the vibrant style and sound of the The Movement Fam. It’s difficult to think of a more dedicated crew on the Indie scene. Not many artists have the courage to sell up their lives and move half a world away from family, friends and places they have known. It is this blend of courage, honesty and pure talent that destines The Movement Fam for greatness.
All you have to do is listen to the music. Cee‘s “The Indie Experiment” mixtape series shows off his distinctive and unique blend of Hip Hop, Soul, Rock, Acoustic, Folk, Alternative, Dubstep and even Metal, while his collaborative EP “Steps To The Peak” with Montreal-based producer Dr. MaD (Alaiz – home to Kaytranada, High Klassified and Da-P) brought back feelings of Mr. West’s “The College Dropout”, with dusty soul and jazz samples creating the soundscape for Cee’s tales of dream chasing and immigration. The project is essentially a 10 track love letter to the 514, so much so that it hit #1 on the CJLO Hip Hop chart (beating Shad) on two occasions – without ever been formally submitted. Cee’s debut LP, “This Is All I Know”, takes this vibe further, touching on a wider range of subject matter all the while staying true to his Hip Hop roots and soulful conscious beginnings. And with heavy hitters like the GRAMMY winning Illmind, Ras Kass, Emilio Rojas, Hezekiah, D-Shade and two-time Grammy nominee Jonathan Emile involved, there’s no doubt this project will anything but well-received.
Notion’s last release “On The Corner Of Notion & 9th” (a tribute to producer 9th Wonder) demonstrated his stylistic flexibility as an artist over slick 9th Wonder beats. Twenty thirteen saw the release of his debut EP “Pride On My Cufflinks”, which not only showed the world that his rhyme skills were top notch, but demonstrated that his production chops are most definitely not to be fronted on. His solo LP “Heart On My Sleeve Music” is a thematic follow-up to the EP, delivering a smoother, mellow vibe, giving Notion the creative canvas to touch on some more personal topics that were brushed over on the previous projects. With production from all corners of the globe – from Australia to Hungary to the UK and back to Canada – and guests like Skyzoo, to say this album is anticipated is an understatement.
Two thousand and thirteen was an amazing year for the boys. They released a gang of music videos, undertook their first tour (“The Movement Fam Presents Cee & Notion’s #RoadTrippin’ Summer Tour”) which saw them rock 15 shows across 6 cities in three provinces, and they opened for legends like Raekwon, Mos Def, Oddisee and Australian superstars Bliss N Eso. As the calendar turned to 2014, the year was kicked off with opening sets for Jeru The Damaja and Black Sheep, and four dates on “The Golden Tour” with JUNO nominated Canadian veterans Ghettosocks and Fresh Kils, and JUNO winner Relic.
The future looks bright. Individually and collectively, The Movement Fam has a lot going on. As is clear from the full-length releases, innumerable features and the multitude of music videos, these guys have an insatiable work ethic. This isn’t the sort of crew you hear once and forget; The Movement Fam are the type of artists you expect to see on the GRAMMYs one day. Cee and Notion believe it’s possible. Watch and find out. TMF – The only Aussies y’all need to know about.