The Power of Podcasting: Driving Social Media and Marketing Results On Air - Tyler Anderson [SSM020] by The Science of Social Media

Have you ever considered starting a podcast for your personal brand or business, but aren't quite sure where to begin or what results to expect?

If you're on the fence about podcasting, consider this:

21% of Americans ages 12 and up have listened to a podcast in the past month. That is up from 17% in 2015. Monthly podcast listenership has increased 75% since 2013.

Now is the perfect time to start recording!

In this episode, we had the pleasure of speaking with entrepreneur and host of one of the most successful social media podcasts on iTunes (Social Media Social Hour), Tyler Anderson, about the podcasting trend and how this medium is one of the most effective way to share thoughts and reach new audiences.

A huge thank you to Tyler for jam-packing this episode with actionable wisdom and takeaways for social media managers and mar