This Entrepreneur Grew an 8-Figure Business. Now He's Selling the Software That Helped Him Do It by Shopify Masters Podcast

Many entrepreneurs get started by trying to solve a personal problem they have in a market that doesn't offer a good solution.

But some, after becoming business owners, realize a whole new set of problems (read: opportunities) that require solutions.

Chad Rubin is the founder of Think Crucial, a store that sells crucial products you need for your everyday life.

In the process of growing it into an 8-figure business, he discovered a need for better software for handling multi-channel inventory management. So he built Skubana to help businesses scale through automation.

In this episode, we'll discuss:

—Why choosing a manufacturer is not just about who can give you the lowest price.
—How to find people to hire for a business so that you can step away from the business.
—How to write product descriptions differently depending on the marketplace you’re selling in.