28: How To Come Up With Better Ideas by Seeking Wisdom published on 2016-08-24T20:09:13Z The secret to coming up with better ideas. "Stuff your conscious mind with information, then unhook your rational thought process. You can help this process by going for a long walk, or taking a hot bath, or drinking half a pint of claret. Suddenly, if the telephone line from your unconscious is open, a big idea wells up within you.” - David Ogilvy Join the community of Seeking Wisdom listeners at seekingwisdom.io and on Twitter @seekingwisdomio. Follow David (twitter.com/dcancel) and Dave (twitter.com/davegerhardt) on Twitter. Genre Business