Robert Cooper, Ph.D. Robert Cooper Ann Arbor Robert Cooper, Ph.D., is a neuroscientist, New York Times bestselling author (with over 4 million books sold), and a leading high-performance business strategist. He serves as CEO of Neuro (www.neuro.ws), a leading-edge neuroscience and data technology platform, and Cooper Strategic, a global consulting firm that draws on a peak performance database with more than one million leaders, professionals and teams. He brings a long history of working with elite performers and top leaders using neuroscience to get the most out of their brains, their time, and their performance.