KPWR 106.1 Los Angeles Mucho Morales October 1986 by radiomania published on 2018-12-01T14:53:11Z Not too long after Emmis bought the station, it immediately saw a niche to counter Top 40s KIIS and KKHR and urban-music outlets KDAY, KJLH, and KACE (the latter three all signal challenged). At 6 PM on January 11, 1986, KMGG dropped its adult contemporary format, and became the first rhythmic contemporary-focused top 40 formatted radio outlet with the new callsign KPWR and the handle "Power 106, The Fresh New Music Mix." Jay Thomas was hired as host of The New Power 106 Morning Zoo. Power 106's first taglines in 1986 was The Fresh New Music Mix! and I've Made The Power Switch!, in 1987 with Pure Energy...Dance Now!