SXSW 2019- Taxonomy: Hero of AI, Bots, Voice Search, and Retail by SXSW published on 2019-03-14T17:41:18Z Companies are scrambling to get content ready for advanced applications and user interfaces like voice search and chatbots. The principles you need to make content voice-, AI-, and future-ready quickly aren’t new, however: They are rooted in information architectures like taxonomies and ontologies. Find out how your existing structured content can help shortcut your effort to take advantage of the latest technology. A detailed database full of product content or a website built on structured content gets you well on the way to smart speaker skills, chatbots, voice search, and other advanced applications, as well as turbocharging your sales efforts. If your content isn’t well structured yet, you’ll learn how to create a taxonomy now to get your content up to speed and keep it there.