Kulture Klub Kulture Music Group LLC New York ABOUT US Kulture Group is a music production company founded in 2010 by music aficionado Nick Price and home to the Lexz Pryde brand. In 2012, Legends joined forces with MBA and music marketing executive Kiran Bengal’s brand integration firm Anjuli Networks to establish a full service, music-driven brand marketing venture. The conglomerate develops marketing platforms for independent recording artists to build artist brands and sell music without relying on a traditional major record label deal. Our goal is to develop the Lexz Pryde brand into a functioning prototype for the next generation of brand-artist partnerships (Songs with a Purpose). We build awareness for our artists and brand partners through alliances with major marketing and technology companies.