How to Sync Music for Advertising, Movies or TV Shows | m4music Festival 2019 by m4music Festival published on 2019-03-26T18:16:51Z Anyone who wants to use a song in visual media such as movies, TV series, video games or adverts needs a synchronisation licence. But how do such sync deals work and what should you pay attention to? After an introduction to the topic, experts discuss the opportunities that such licences offer for musicians and labels and how the proceeds of sync deals could change the music business. Host: Reena Thelly Presenter SRF 3, Basel Genre Bildung