Johnny La Rock Eddie Fleisher Cleveland Johnny La Rock is a producer, vocalist, programmer, and multi-instrumentalist from Cleveland, Ohio. His latest string of singles have earned him the title of “Eurodance hero,” as he single-handedly brought the genre back to life. He also performs instrumental hip-hop and downtempo electronic music with Furface as “Johnny La Rock & Furface” aka JLRFF. From 2007 to 2013, he was the lead singer/producer for the synth-pop/post-rap group, Presque Vu. From 2004 to 2008, he was one half of the hip-hop duo, Johnny La Rock & Mush Mouth. He founded La Rock Inc. Records in 2003.