#2: Brand Building for Startups - Robin Albin & Brielle Pettinelli by The #Get2A Podcast by Dreamit Ventures

In this episode of the Dreamit podcast, Robin Albin, SVP of Conceptual Innovation at Estee Lauder, Brielle Pettinelli, the founder of Root, and Karen Griffith Gryga, Managing Partner at Dreamit, discuss how startups build their brand, the importance of a founding story, and techniques for staying true to your vision to connect with customers.