Enhancing Your Communication: How to Be a Boss to Boomers and Millennials by Dr Marketing Tips published on 2019-02-19T20:58:40Z What does having a multigenerational workforce have to do with marketing your medical practice, creating a positive office culture and improving the overall patient experience? Everything. Whether it’s getting buy-in and engagement from your employees or providing the best quality services to your multigenerational patients, marketing is now a team sport where everyone on your team (regardless of when they grew up) plays a critical role. People are increasingly working past age 60 or even 65, creating generational mixes in the office never seen before. As a practice manager, you need to understand what makes each generation tick to create a harmonious and efficient working environment to serve patients. Each generation brings incredible value to your office, and it’s essential for you to understand how those different generational groups can function together in the workplace and best meet the needs of your multigenerational patients. Join us as we describe how you can employ the unique traits of each generation to strengthen employee retention, enhance patient customer care, and minimize conflicts in the workplace.