COSS22: Tom Williams by Tony Morris - Confessions of a serial seller published on 2020-04-30T07:41:32Z Tom Williams is author of 2 best-selling books, 'The Seller's Challenge: How top sellers master 10 deal killing obstacles in B2B sales' and Buyer Centered Selling: How modern sellers engage and collaborate with Buyers. Tom is Founder of Strategic Dynamics, a sales training organisation that helps sales organisations improve their win rate and funnel to forecast accuracy. Genre Business