Björn Beth & Svetlana Stankovic - Making data dreams come true: bridging the gap between ranking factors and SEO strategy by BrightonSEO Podcast published on 2018-11-04T11:04:05Z Björn Beth is Director of Digital Strategies Group at Searchmetrics. Throughout his career he implemented successfully SEO Strategies at large Companies, such as Swiss Media House „Ringier“ and „Ricardo Group“ – Switzerlands biggest Ecommerce Platform. He has experience with large news sites, marketplaces, online shops as well as classified sites. He started his SEO Career in London, where he was working for Lead Generation Firm „MVF Global“. Björn is specialized in large Websites with focus on Technical SEO & Content Marketing. Svetlana is Team Lead SEO Consulting within Searchmetrics Digital strategies Group. She is specialised in website migrations, publishing websites and large and enterprise online platforms.