098 - Kat Loterzo - How She Built Two 7 Figure Businesses on Her Terms by BOSS Academy Radio published on 2016-03-28T13:57:41Z Kat Loterzo is a business coach, bestselling author, speaker & mentor to revolutionary leaders who want it all, on their terms. She didn't always have the answers, but through her journey, she found her "style" of business and created something very special and personalized to her own vision. Having built a 7-figure online fitness business, Kat draws on that experience when she mentors her coaching students how to create their own successful businesses online. Kat is a business mentor and coach based in the Melbourne area, Australia. She is also the author of over 30 books and she's the embodiment of what you might call a content marketing "machine". She built a seven figure fitness business online. While it was very successful monetarily and her clients got great results, it also resulted in burnout for Kat. She found she didn't like working with the traditional "internet marketing" methods. She even participated in many high level Masterminds but they didn't offer the solution she was looking for. So, she took some time off to reassess what she wanted to do and how to grow her business in an authentic way that is wildly successful, and yet doesn't feel forced or contrived, especially when it comes to marketing and sales. She accomplished this within a matter of months and has been running her business accordingly ever since. Today, through her business mentoring program and membership site, she works with thought leaders, coaches, and online entrepreneurs who are super smart and who have a meaningful message to share. Her clients are getting amazing results, and Kat herself runs a successful seven figure business. I'm most impressed by how she's able to do all this while also paying attention to other aspects of her life: stay in great physical shape, be available as a Mom for her little kids, produce a movie and work with Gary Vaynerchuk as part of his "street team". Check out her collection of books on Amazon.com by clicking here. And learn more about her on her website at www.katloterzo.com.