Imagine a world where street and pop-art culture, women’s empowerment, self-confidence and sultry vocal stylings meet female gangsterism. Now meet ALSNDRA, the female trap & b recording artist and songwriter from Toronto who made waves in 2016 after she released her vibe-focused and canna-positive single, “Blue Dream”. The single currently boasts over 200,000 online streams, a growth that happened 100% organically after Spotify Canada featured the single on editorial playlists like “R&B right now”, “Just Vibing” and “Fresh Finds: Fire Emoji”, to name a few.
Since then, ALSNDRA has been gearing up to drop two new singles, followed by an EP, appropriately and simply titled, trAp & B. “There’s an A-side and a B-side to the EP, explains ALSNDRA. “The A-side is reflective of the fact that I love to vibe out and have fun; it’s a lot of club feel songs crafted to make you really feel on yourself in any environment. The B-side is reflective of my vulnerability and my love for ‘90s feel-good R&B music; the type of stuff I grew up listening to.”
ALSNDRA’s vocal chops have been linked to those of Jhene Aiko and pieces that are arguably reminiscent of Janet Jackson. While her overall quirky rap delivery, and NSFW lyrical content give you a clear sense of who she really is. “My goal is to always create music that makes people feel as though they’re just hanging out with me in my living room; in their sweatpants, passing blunts and having good, honest conversations,” she says. Her skill and performance style have also been noted in the press with comparisons to other female urban powerhouses before her, “Picture Lil’ Kim, if she could also sing,” writes Digital DJ Pool.
The first single off trAp & B is, “Vibrator,” an ode to sexual liberation, independence, and in-your-face fun over an ear-satiable hip hop beat produced by multi- JUNO-award winner (Rap Album of the Year) and fellow Toronto native, Rich Kidd.