<b>Jeremy Underground Paris – Addicted Podcast #3</b>
Addicted may seem to be a ‘techno only’ bunch of guys, but it’s only a part (ok, we admit: a significant part) of who we are. And to prove that we present to you another quality mix for our podcast series by no other but Jeremy Underground Paris, the man behind My Love Is Underground imprint. As usual, here’s also a short interview to accompany the listening process.
- You are now widely known for propaganda of so-called ‘hardcore deep house’. Can you please tell us about your musical background? What else, besides house music from the 90s, has influenced your current signature sound?
- Yeah, first "hardcore deep house" was a term created for fun by my close friend Brawther, and this was based on Tyree's (great) track called "Hardcore Hip-House". It's really funny for us to see people using that term today, but it is indeed a good description of the type of Deep House that's on the label: purist to the bone, hard-core…
About my musical background, I started with Deep House very early when I was a kid, and devoted my whole youth to the discovery of it. I used to be 101% into Deep House, and especially the early 90's part of it. I opened my ears and my collection to other genres 5 years ago when I turned 20. At that time I started to get bored to dig the House crates, not enough discoveries anymore so I checked other genres to satisfy my curiosity and hunger for music. So yeah, now I listen and collect a lot of different stuff; mostly Jazz, Soul, Funk, music from the 70's but I also buy Folk, progressive Rock, genres that are usually not popular among the people "coming" from electronic music.
- You run a label called My Love Is Underground which has a surprisingly huge fanbase, especially taking into consideration the fact that it’s probably one of the most ‘indie’ (in full extent) imprints out there. What is the key to MLIU’s success? Had you expected something like this before you started the label?
- What matters to me is the quality of this "fanbase", not its size. Better have a small group of good people following you, sincere and simple people with a true and similar love for the music; than a big fanbase made of hipsters who would follow any new trend they discover. When we've done a label party in London last year, some people travelled from Spain, Portugal, France, Ireland, Netherlands, Northern England just to be there. It's properly amazing, I was so honored. I didn't expect anything like that when I released MLIU01. Launching this label was just about giving sense to my life and to this devotion to 90's House that took me so many energy over the years. I was ready to lose money on the project, I didn't care; I just had to express myself and finally share this passion on a public way. This label is run with love and honesty; I don't do any promo, there is no spam, no website, nothing; my policy is to let the people come to me; I'm not looking after new followers.
- The latest MLIU release wasn’t distributed via online record stores as usual, but has been sold out directly from you on discogs instead. What made you do this? Will you be doing something like this again in the future?
- I wanted to make a limited one only for the people who follow the label on Facebook, to say thank you. This is the proper way of doing it in my opinion, selling directly to the customer, being in direct touch with him, knowing each single guy who has a copy. If you don't know the guy behind the label you don't get the record. I love that! I always wanted to see and experiment sales deals like that. So I've done it now that I got my label! Taking care of this release made me work like crazy but I'm really happy about it. I will probably do it again in the future.
- You never publish tracklists for your mixes, so we’d like to ask you to give a brief description of your Addicted mix for those who are considering listening to it beforehand. As far as we understand, it is logically divided into two different parts, isn’t it?
- I actually give the tracklists to my friends, or to the good people that I meet in the real life. I just don't share them in a public way, Internet is too easy and I want to know who I share with… Yep, there are two parts, first half-hour is a selection of music taken in my "rare groove" shelves; let's make a picture out of it: we're at home and I'm playing records. Second part, we're not in my room anymore, we're in the club! With a House minimix.