Debut release from LA-based label 1520 Entertainment
unites pedigree artists with Grammy-winning producer.
Now press reset. Imagine the enduring song with commanding lyrical verses—cogent and again charged with strife—accompanied by the Chili Peppers’ chorus loaded with 8-cylinder gusto via a flaming, fierce female vocal. Meet Chino XL and Rama Duke, both partnering with independent music label 1520 Entertainment. “Under the Bridge” is, in fact, the launch single for the company, which aims to release a new single from its eclectic roster each month throughout 2017.
“We hope that our hybrid version of ‘Under the Bridge’ might save some lives and inspire a new generation,” says Jared Lee Gosselin, Partner and Founder of 1520 and producer of the track. His pedigree includes production credits for Velvet Revolver, Serj Tankian, DMC, Macy Gray, India.Arie, KRS-One and Musiq Soulchild. In 2013, Gosselin was awarded a Latin Grammy for Beto Cuevas’ album “Transformacion.”
In fact, because of the unsettling theme of “Under the Bridge,” 1520 is working to make its mark on local communities. The label is contributing a portion of the song’s revenues to the California-based Action Family Foundation, which works with youth and their families to resolve issues related to drugs, alcohol, sex and gangs.
The inspiration for this modern version of “Under the Bridge” was first inspired after Gosselin worked with Rama when she was signed to Hollywood Records for a multi-album deal in the early part of the millennium. “So passionate, such a unique tone and super talented,” he says of the raucous vocalist. “Truly one of the most gifted singers I have worked with.” Rama was working on a rock album and in the studio with a band covering “Under the Bridge” live, with a full-on grinding, grimacing rock vibe. It was never released.
Meanwhile, Gosselin and Chino XL had forged a years-long fruitful relationship. The latter was discovered and pacted at age 16 by Grammy-winning legend Rick Rubin and released several MTV staple singles, while also working as an actor in TV and films and collaborating with the likes of Travis Barker, J Dilla, Immortal Technique, Snoop Dogg, Tech N9ne, Cypress Hill and Proof (D12).
- Hip-hop & Rap