Stats for this track
More tracks by Brian Thompson Podcasts
The Rock Star Branding Podcast #39 - Reverse Engineering Your Band & Brand.
Steve kicks off today's discussion with the example of Malcolm McLaren and the Sex Pistols
What do you want to sound like? look like? act like? what is the community you hope to create around your music and with your fans? What is the emotional response you hope to elicit?
Reverse engineer where you want to go and create your road map and game plan from there. Find and create the pieces that fit the puzzle of what you want to build.
Who are you... and who do you want to be?
How do you apply this concept to a band that's just starting out and developing themselves?
How do you position yourselves so you can have an impact on the demographic you aim to appeal to?
Join Brian Thompson, Michael Brandvold and Steve Jones for a 10 minute discussion and hear our advice for bands...
Available on iTunes, Stitcher Radio and: