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The Rock Star Branding Podcast #35 -
Rdio Offers Artists Finders Fee For Finding New Subscribers.
It's the war of online music subscription services, it's Rdio vs. Spotify. Rdio has just taken a forward thinking and innovative approach. They've launched an Artist Program that pays artists $$$ for bringing In new subscribers.
Rdio has positioned themselves in the market as the "artist friendly" option, when compared to the much maligned Spotify. Rdio is offering a $10 finder fee to every artist who brings a new paid subscriber onto their platform.
It's affiliate sales. But, will it work?
This new ecosystem for revenue earning can create some fun ideas for the creative music marketer. Such as sharing music and personalized playlists with fans.
Press play on the podcast below and listen to a 15 minute discussion with me (Brian Thompson), Michael Brandvold and Steve Jones about this and other affiliate opportunities for an artist to make additional money.
Available on iTunes, Stitcher Radio and: