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Episode #25 of The Rock Star Branding Podcast.
Choosing a Support Act and How It Affects Your Band's Brand.
We discuss the various reasons why certain support acts are chosen for tours, including helping to sell tickets or appealing to an entirely different demographic.
Some of the bands we discuss are Kool & The Gang opening up for Van Halen on their 2012 tour, Poison opening for KISS in 2005, Tragically Hip with a local opener in the Caribbean who did a cover of their biggest song before their headline set, and Bruce Springsteen not having any support acts whatsoever.
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