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Veronica Falls - Buried Alive

Slumberland Records on February 12, 2013 14:58

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    “You know, it’s really weird”, opines Veronica Falls’ honey-throated singer/ guitarist/ lynchpin Roxanne Clifford when asked about their media-conceived “goth pop” tag. “Because when you start a band, and you start writing songs together, you never think anybody else is going to hear them. You’re just kind of writing it for yourselves. Songs like “Found Love in a Graveyard” and “Beachy Head”, we thought they were playful and not serious at all...”

    Veronica Falls are used to wrong-footing easy assumptions. Initially grouped with the explosion of lo-fi bands associated with the fertile Brooklyn indie, the quartet of Clifford, drummer Patrick Doyle, fellow guitarist James Hoare and bassist Marion Herbain quietly released a series of limited edition, quickly sold out singles which gradually accrued them underground buzz and a cache of hopelessly devoted fans. Then they released a blinder of a debut LP in 2011, one which trumped all expectations and led to mountains of excellent reviews and two sold-out US tours. Casual listeners who just assumed that they just made pretty, pristine pop songs were forced to reevaluate their preconceptions when they examined the lyrics more closely – lurking beneath the glacial surfaces were lyrics about suicide and spectral love. Now, with their sophomore album, Veronica Falls look set to pull out the rug from under people’s feet yet again.

    “Waiting For Something to Happen” sees the band emerge as one of the most potent and affecting, fully-formed indie guitar pop acts we have around. Beautifully mature and poignant, this marvelously assured second record sees the band throw off the casually morbid references to elegantly distill the essence of an aimless twenty-something existence – the collective anxieties, tension and confusion of moving from adolescence into fully fledged adulthood – into a set of immaculately conceived, perfectly wrought pop songs.

    “I’d say the word “wistful” really describes the mood of the album”, Clifford muses. “We chose the album title because to me it captures what people our age are all going through”. Indeed, the emotional through-line, from the title down, is one of slowly coming to terms with the process of growing up and eventually learning to face adult responsibility, of leaving behind the safe haven of “driving late at night, I’ll let you listen to the music you like...everything’s alright” (as they sing on the dreamy, dewy-eyed “Teenage”), and then searching for a “shooting star to point me in the right direction” (“Shooting Star”). Far from retreading the playful atmosphere of the debut, the band here mine a much more rich, emotionally resonant vein, be it weariness with dead end social scenes (“So Tired”), or the fear of your peers moving on with their lives before you’re ready (“Everybody’s Changing”).

    Musically too, this album sees the band evolve into a more poised and confident pop entity, the melodies bolder and songs more muscular. Recorded with Rory Attwell (who has worked with everyone from The Vaccines to Male Bonding), these are tracks which spin gorgeous, sun-kissed melodies across their tales of growing pains and romantic dysfunction. So there are deliciously askew pop belters in the form of “Buried Alive” and “Everybody’s Changing”, but there are also achingly tender moments present too, from the touching love song “Broken Toy” (“I am broken too, a broken toy like you”), to the gentle reverie “Daniel”, which strips the track to its barest essentials – shimmering guitar lines and perfectly harmonized vocals sighing, “nobody needs to know what we know, nobody needs to go where we go” to perfectly heart rending effect.
    You may have had them tagged as goth-tinged pop fantasists, but with “Waiting For Something to Happen”, Veronica Falls easily shrug off any notions of a difficult second album to create something that is easily more polished, more affecting, and more enduring than their peers would dream of making, and stake their claim as one of the most gloriously unpredictable and invaluable bands on the scene right now. Clutch them close to your heart.

    Out now on Slumberland Records (US and Canada) and Bella Union (Rest of the World)


    And catch them on tour in March:

    03/6 — Black Cat, Washington DC + (
    03/7 — Johnny Brendas, Philadelphia, PA + (
    03/8 — Bowery Ballroom, New York, NY + (
    03/9 — Great Scott, Boston, MA + (
    03/10 — Divan Orange, Montreal + (
    03/12 — The Garrison, Toronto, ON + (
    03/13 — Beachland Tavern, Cleveland, OH +
    03/14 — Empty Bottle, Chicago, IL + (
    03/15 — High Noon Saloon, Madison, WI + (
    03/16 — 7th Street Entry, Minneapolis, MN +
    03/18 — Hi-Dive, Denver, CO ( +
    03/21 — Tractor, Seattle, WA ^
    03/22 — Media Club, Vancouver, BC # (
    03/23 — Doug Fir, Portland, OR ^ (
    03/26 — Rickshaw Stop, San Francisco, CA^ (
    03/29 — The Troubadour, Los Angeles, CA ^ (
    03/30 — Casbah, San Diego, CA ^ (

    + w/Cold Showers
    ^ w/Brilliant Colors & Golden Grrrls
    # w/Brilliant Colors

    Released by: Slumberland Records
    Release/catalogue number: SLR 185
    Release date: Feb 12, 2013

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