"In the last decade-plus of covering every permutation of live rock, I've never witnessed anything like the transformative power Ruby has over a Hollywood audience. The Orchestra's audiences are happy and stunned, like people who have just opened a can of Sprite and instead discover Dom Perignon."
-- RECORD COLLECTOR NEWS
“A punk-rocker with a flair for diva-dom, as well as a multi-octave voice capable of soul and R&B as well as caterwauling rawk…No-holds-barred, full-throttle, tonsil-twisting talent…Live, she’s a bundle of energy, shaking, shimmying, shvitzing, kibitzing…By the time she leans into AC/DC’s ‘It’s a Long Way to the Top If You Wanna Rock ‘n’ Roll,’ Ruby has completely ripped it up, and the crowd is swept along by her sheer moxie and exhilaration. It may be a long way to the top, but Ruby Friedman’s got her sights set on getting there pronto.”
“Their sound has a universal quality to it that makes their style seem at home in any era. . .Collectively, the group maintains an impeccable balance while steadily bearing down on the audience like a psychedelic marching band. Ruby Friedman has a larger then life set of pipes and a persona to match . . .and a delivery meant for a bigger stage than what Hotel Café can offer . . .Not only is the music unique yet accessible, and the level of talent in the band beyond question, but Ruby Friedman herself is an impassioned dynamo.”
-- MUSIC CONNECTION
L.A. Weekly calls Ruby Friedman Orchestra’s cover of the Beatles "I Want You
(She's So Heavy)” a "faithful yet savage transformation. . . possibly the best version of one of the most intense songs by the most famous band in rock history — that's not easy to do, you know."
-- L.A. WEEKLY
"Ruby Friedman has the eyes of somebody who's lived, the writing chops to make her experiences compelling and a voice that makes it all sound larger than life."
"The Cult Of Ruby: She's a kind of ultimate rarity-- a dazzling chanteuse with a nuanced view of the world you can jump up and down to and puts on the kind of shows people blog about as life-altering experiences."
"The girl with the biggest voice in Los Angeles, Ruby Friedman has a talent only a couple per generation are born with"
-- LUXURY WAFERS
“The Orchestra is led by visionary and darn smart Friedman, fast on the draw with quips, literary and historic references, plus she has one swell voice filled with just the right amount of inviting coo and consoling ache. She has brought those textured, emotion-dipped sounds to clubs all over town. All the while, her following grows.”