My name is Annabel. I run Match Factory Media which is a small music pr company based in London which specialises in pr and promotion for the music industry. I have current and past client experience includes Rob Tissera, Kissdafunk, Robbie Rivera, Marco V, Supersocial, Love Leeds Festival, tidy, Scot Project and many others.

While we also use traditional methods of PR my currently specialty is social media pr and branding campaigns- i am very passionate about Web 2:0 and the exciting way media and influencers are changing.

My music interests include: house, techno, electro, trance, tech-trance, minimal, breaks, prog house and basically all forms of music. I also have a back ground in technology and dot com PR.

I also know the guys from www.Ugroove.co.uk who will also launching soon and will use SoundCloud technology.

Really loving SoundCloud so far I think it really meets a need for musicians and labels.

More details and a picture coming soon:)