Gif is an artist whose music defies categorization. Gif uses his incredible gift for rhyming to discuss many diverse themes including politics, relationships, and religion. The intelligence and insight embedded throughout his lyrics place him in sharp contrast to most mainstream MC’s. At the same time, although socially aware Gif’s rhymes are not imbued with the unrelenting positivity that is often characteristic of so-called “conscious” MC’s. His voice is honest, real, and refreshing; he readily admits to his faults and frustrations, he is hopeful, but not unnaturally upbeat.

Born in Brooklyn NY and raised in the East Harlem section of Manhattan, Gif began his venture into hip hop at the youthful age of 13. Since that time Gif has released a critically acclaimed album titled “View of a Loser from on Top of the World” which received over 750,000 downloads. The follow up release of his single “No Born ID” generated over 42,000 downloads in one week on mp3.com; earning him a feature in the “Up and Coming” column of the site as well as the number one spot on their music chart and a slot on their “best of mp3.com” Mix CD. With the help of a dedicated fan base he has turned out venues such as Harlem Stage, South Paw, Brooklyn Academy of Music, as well as being a headlining artist for College Music Journal and numerous others astonishing crowds with his wit and wordplay.