Dishing out booty-shaking beats has been a calling for DJ GUY RUBEN since he was a kid as he took hold of the family’s stereo system. Fueled by everything from Madonna, Donna Summer, Depeche Mode, to Radiohead, the young music aficionado collected many 12-inch records and pieced together mixtapes by recording songs directly off the radio. As he matured, so did his passion, perspective, and opinion on what sounds get people to move. After being inspired by seeing late ‘90s and early ‘00s legendary house music DJs play and some motivation from friends, Guy Ruben hit the dance floor hard in 2007, and has been entrancing partygoers with his unrelenting beats ever since. Now, he’s a tour de force in the SF club scene, and has earned residencies at 440, Powerhouse, and Lookout. He’s lent his seductive and edgy sound to countless parties around the Bay Area, recently in New York City, Los Angeles, and Toronto.
Influenced by the likes of Todd Terry, Danny Tenaglia, Riva Starr, DJ Dan, Bad Boy Bill, Treasure Fingers, Donald Glaude, DJ Dimitri from Paris, Hannah Holland, Calvin Harris, Nita Aviance, Armand Van Helden, Eli Escobar, Carl Cox, Basement Jaxx, Freemasons, LA Riots, and Cajmere. DJ Guy Ruben evokes all their spirits and interweaves DJ sets with his signature red telephone headphone. Specializing in electronic and house, Guy Ruben’s tastes cross all genres. He’s been known to seamlessly infuse his sets with tech, nu disco, ‘80s and ‘90s dance tracks, indie dance, world beats, acid house, Italo disco and R&B funk. Whether it's a party, a club, or a raucous bar environment, he constantly reads the crowds to give them a beat that's fresh.