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Facebook Best Practices For Brands
In this podcast, I will be covering suggestions for Facebook posts as well as a brief overview and explanation of the Facebook algorithm. I believe that this information is valuable to every business that currently uses social media or is considering entering their brand into the social media space. I will be sharing a solid overall strategy that is designed to strengthen your own digital platforms and grow your social media audience.
Hello my name is Carlos Quintero, owner and founder of the MediaOnQ Podcast, where I help you sort through all of the digital media clutter so that you can compete in today’s web economy.
I have a wide range of clients ranging from individual personalities in media all the way up to large entertainment media companies all over the United States. Recently one of my clients in the healthcare industry shared that she planned on canceling most of her traditional marketing since she could simply post on Facebook and get her message out to the community.
It is amazing really how while there is some truth to her way of thinking there simply is a lot missing.
I then had to respond with, you know that at best you will only ever reach 16% of your fans right? That literally means that out of every 100 followers, at best only 16 of them will see your Facebook post.
I need to point out that Facebook will allow you to reach more than 16% but you will have to pay for it by running ads through their network.
It is kind of hard to swallow isn’t it? We all know how much effort and work it takes to keep up with social media on top of our daily workload.
After reviewing a little bit over 50 Facebook brand pages, I came up with my 5 Facebook Post Suggestions to help improve your marketing’s reach on Facebook.