Episode #1 of the Rock Star Branding Podcast, presented by The Music Biz Weekly. Brian Thompson, Michael Brandvold, and Steve Jones show new bands how to put the core marketing strategies of rock's legends to work for them. Episode #1 is called "Lessons From AC/DC: Meeting Your Fan's Expectations.
The topics discussed are based on the book "Brand Like A Rock Star: Lessons From Rock 'n' Roll To Make Your Business Rich and Famous" by Steve Jones, now available to retailers everywhere and on-line in both digital download and paperback.