In 2009 Ian McQuaid & Nitin Lachhani registered the domain name EMIrecordings.com for the art projects online presence. Records were cast in resin at numerous live events where audiences brought their own LP’s to be bootlegged. Miraculously, the resultant negative copies play in reverse i.e. the stylus travels from the inside of the record to the outside edge.
Legal action in 2010 from EMI claiming trademark infringement saw the demise of the domain name. Accused of cybersquatting and trying to pass off as EMI for gain, McQuaid & Lachhani sought legal advice. It transpired that EMI’s trademark is restricted to the field of Music therefore the project be exempt as it stands as Art. It was concluded that a potential “test case” was encountered with an undeterminable outcome. Due to the inevitable costly long-drawn-out legal conflict, the domain was transferred to EMI.
See for images :- http://bradfordbahamas.com/index.php?/em/home/

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