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As Elephants Are - Lucifer

As Elephants Are- on January 08, 2013 10:52

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AS ELEPHANTS ARE - "Youth Blood"/"Lucifer"

“A life-affirming capacious sound that reaches heady-heights (...) that may make you want to grab the sky by it's chin and surf on it for a bit" (The 4O5, UK)

“We just have to bow down and accept the magnificence of this track, As Elephants Are, thank you!” Track of the Week (It’s All Indie, UK)

“Modern UK indie pop sound of dramatic percussion swells, delayed tremolo guitars and vocalist Ben Stratford Bombay Bicycle Club-esque croon” 8.2/10 (Blashblahblahscience, US)

“Shockingly good” (Handclap Movement, US)

“As Elephants Are have just stolen my heart! This music is what my dreams sound like!” (Beautiful Buzzz, US)

“And much the same as ‘War Cry’, they pull it off well yet again” (Sounds of Now Music, UK)

“After a stellar first single, 'War Cry', As Elephants Are have released another knockout with the track, 'Lucifer'” (The Peel, US)

"Absolutely magnificent" (Mary Anne Hobbs)

Picking up where their acclaimed debut single left off, AS ELEPHANTS ARE return with "Youth Blood"/"Lucifer", another blistering slice of epic, widescreen indie which will be available on March 8th via Once Upon A Time Records.

AS ELEPHANTS ARE formed in 2011 after Ben (vocals/guitar) and Harry (bass) had to collaborate on the writing and recording of music for their college music course. Realising that there was no one else like-minded on the course they recruited an old school friend each in Joe (guitar) and Rob (drums) to complete the recording line up. All four had been music obsessives from a young age but this was the first time they had ever played music with other people who felt the same way. Things gelled immediately…

Building on the success of their debut single, “War Cry”, which became an instant blog hit as well becoming a regular on XFM’s playlist and Amazing Radio’s A-List, reaching #3 on the Amazing Radio Charts and picking up spins from the likes of Mary Ann Hobbs and Huw Stephens, "Youth Blood"/"Lucifer" provides a captivating second taste of AS ELEPHANTS ARE’s innovative and atmospheric indie-rock.

“Lucifer" will be available as a limited free download before the single’s official release on March 31st 2013.


7th March - High Wycombe - Bucks University
20th March - London - Birthdays
5th April - London - KOKO

Released by: Once Upon A Time Records Ltd
Release date: Apr 8, 2013
ISRC: GB-LS6-12-00008


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